Items where Subject is "Retail Business and Management"

Article

Cendikia, Ranny Maulani and Juhana, Dudung and Titi, Titi (2025) Product Quality and Promotion: Key Factors in Clothing Purchasing Decisions in Bandung. Journal of Economics, Management, and Entrepreneurship, 3 (1). pp. 33-46. ISSN 3026-0906

Chavsoh, Aliisa Zanuba Aripah and Larashati, Irena and Megawati, Imelda and Nurdiansyah, Haris (2025) Effective Strategy: The Influence of Brand Image and Service on Expedition Service Purchase Decisions. Majalah Bisnis & IPTEK, 18 (1). pp. 90-100. ISSN 1410-6949

Gunawan, Rudi and Machmud, Senen and Manik, Ester and Rinawati, Nenny (2025) Exploring How Work Motivation and Non-Monetary Compensation Affect Employee Performance: Insights from a Packaging Section in a Chemical Company in Bandung. Jurnal Ekonomi, Bisnis & Entrepreneurship, 19 (1). pp. 68-80. ISSN 2443-0633

Resti, Sarah and Meliawati, Resna and Damanik, Firmansyah and Marfianti, Fitri (2025) Promotion Mix and Service Quality: The Key to Customer Satisfaction in Bandung's Perfume Refill Business. Electronic, Business, Management and Technology Journal, 3 (1). pp. 12-20. ISSN 3025-8707

Setiawan, Erwin and Komara, Anton Tirta and Suherman, Asep Rochyadi and Dwiyanisa, Ashila (2025) The Influence of Product Quality and Promotion on Purchase Decisions of Seasoned Flour in Modern Markets: Study On One Of The Food Companies In Bandung. Jurnal Ekonomi, Bisnis & Entrepreneurship, 19 (1). pp. 90-100. ISSN 2443-0633

Yusuf, Agung Muhammad and Supartini, Tini (2025) The Influence of Price and Store Atmosphere on Purchasing Decisions: Study at a Bookstore in Bandung. Journal of Economics, Management, and Entrepreneurship, 3 (1). pp. 15-32. ISSN 3026-0906

Thesis

Suryani, Diah (2017) PENGARUH PERILAKU KONSUMEN DAN PROSES PSIKOLOGIS TERHADAP KEPUTUSAN PEMBELIAN DI STRAITS KITCHEN TRANS STUDIO MALL BANDUNG. Bachelor thesis, STIE Pasundan.